This week on Haunt Weekly, we are putting my degree to some use and talking about guerrilla marketing.
Guerrilla marketing is one of the most popular topics not just at haunted attraction conventions, but all small business conventions. However, most businesses that attempt it fail miserably because, while they love the "low cost" part of it, they are a bit short on the creative aspect.
So we decided to spend the hour talking about not just what guerrilla marketing is but giving some of our favorite examples as they relate to haunted houses.
This week's episode includes:
- Conference RemindersDefining Guerrilla MarketingWhat Guerrilla Marketing is NotGuerrilla Marketing IdeasSome General Marketing Tips